Smart Marketing
In today’s market, every business needs key elements to be successful – a solid website, robust marketing campaigns and effective sales materials to drive growth. But these components often require a big investment of time and money, and sometimes your operating cash flow will simply not support these larger expenses.
Now – you can move forward to build what your business needs for success – with SFB Smart Marketing.
Getting Started
Select Your Plan
Can include website | email | social media
Provide Details
SFB will create your program with your content
Pay-As-You-Go
Easy monthly payments that fit your budget
The Better Way - SFB Smart Marketing lets you pay for marketing as you go.
That’s right. Smart Marketing lets you plan and pay as a regular part of your monthly budget. No more large marketing expenses that your cash flow can’t afford. No more delays for important updates to your website and campaigns. With Smart Marketing, you get the marketing solutions that your business requires – backed by decades of experience – delivered with payment terms that work better for you.
The Better Way - SFB Smart Marketing lets you pay for marketing as you go.
That’s right. Smart Marketing lets you plan and pay as a regular part of your monthly budget. No more large marketing expenses that your cash flow can’t afford. No more delays for important updates to your website and campaigns. With Smart Marketing, you get the marketing solutions that your business requires – backed by decades of experience – delivered with payment terms that work better for you.
Why Smart Marketing Makes Sense
Whether you’re just starting out or have been in business for decades, you are focused on growing your business while managing daily operations. A big challenge is minimizing surprises, especially so your cash flow and bank accounts are not hit with large, unplanned expenses. And even more, your business needs robust marketing to drive awareness and support sales. To start or refresh a website usually requires a large one-time expense that your budget can’t really absorb, and yet it is essential that you have a robust website and related campaigns.
Now – with Smart Marketing – you have powerful marketing that fits your budget and delivers:
- An enhanced website that tells your story to attract new customers
- Targeted, timely email campaigns to share company and product updates
- Powerful social media management (LinkedIn, Facebook, Instagram, Twitter) that keeps your company visible
… and much more
Website
In today’s market – your website is the most important component of your marketing program. It represents everything about your solutions and your business, and must be compelling and up-to-date for prospects and customers alike.
Key elements of a powerful website must include:
- Powerful, engaging messages that help customers identify your solutions to address their needs
- Design and flow that drives visitors to contact you via website form, email or phone call
- Simple, consistent navigation that enables visitors to quickly move through your website
… and much more
Email Campaigns
Regular communications helps prospects and customers alike stay aware of your solutions that help them move forward in their business. SFB Smart Marketing can manage your email campaigns to:
- Update customers on new products and services
- Highlight recent company announcements relevant to better customer service
- Demonstrate expertise and thought leadership in your industry
… and much more
Social Media
Every business – in every industry – should have a social media presence. Why? Because decision-makers – meaning all people – use social media platforms every day for many reasons. And yes, you should consider all social media platforms, because people make buying decisions based on a series of impressions, which can happen in many places. Social media management will help your business:
- Manage a regular calendar of updates across multiple platforms
- Create and share original content to your followers
- Develop market credibility through thought leadership
… and much more
