Kimball Place

Kimball Place is a 128,000 square foot, six-story office building in in the northern quandrant of greater Atlanta. Kimball Place is designed to be a Greenstone-featured High Performance Workplace® that inspires creativity and collaboration. SFB provides marketing leadership on behalf of Greenstone Properties in developing the overall value proposition and managing related tactical marketing activities, including market assessment, competitive review, brand platform development, creative design, website launch, social channel management, sales enablement and more.

14th+Spring

Midtown Atlanta’s newest and most centrally located environment to Live – Work – Play. 14th+Spring will be a 312,000 square foot, 12-story Class “A+” office tower and is conveniently located at the southeast quadrant of the Downtown Connector and 14th St. SFB provides marketing leadership on behalf of Greenstone Properties in developing the overall value proposition and managing related tactical marketing activities, including market assessment, competitive review, brand platform development, creative design, website launch, social channel management, sales enablement and more.

Barnes Creative Studios

We bring 25+ years of storytelling experience to your brand using state of the art cinematic technology. Top brands like Four Seasons, Marriott Bonvoy brands, St. Regis, W, Banyan Tree, Rosewood Hotels, JLL, CBRE, Hodges Ward Elliott and more of the world’s finest brands align with BCS. SFB led efforts to update the overall brand visual elements and select social media campaigns, which included market assessment, competitive review, creative design, website updates, campaign creation and management and more.

Beery Friedman Cummings

The Calahan | Friedman team of Dorsey Alston had tremendous success, and expanded to become Beery | Friedman | Cummings, which has since become one of the top residential teams in metro Atlanta. SFB launched the brand platform, inclusive of messaging strategy and visual identity and aligned with the master brand. Key activities included brand strategy,visual identity, social execution, online presence direct response campaigns and more.

Trane

Trane makes high performance buildings better for everyone inside. SFB resources led a collaborative effort for a Trane distributor, with a focus on a pivot from a legacy brand as a commercial services provider to an innovative technology leader. Key activities included market assessment, customer insights, brand platform development, market testing, creative execution, brand launch and more.

Greenstone Properties

Greenstone is a privately owned, boutique real estate firm based in Atlanta. SFB refined the overall market positioning for Greenstone, and then delivered a modern digital presence along with complimentary sales materials. Key activities included market insights, brand platform refinement, visual identity, sales enablement and more.

Calahan | Friedman

Susan Calahan joined with long time friend, Geoff Friedman, to form the Calahan | Friedman. With over 45 years of real estate experience between the two of them, Geoff and Susan make a perfect team. SFB launched the brand platform inclusive of messaging strategy and visual identity and aligned with the master brand. Key activities included brand strategy, visual identity, social execution, online presence, direct response campaigns and more.