Big & Thirsty
Big & Thirsty Absorbent Arthroscopy Surgical Mats were created by two experienced orthopedic equipment representatives who saw the need after decades of seeing first-hand the challenges in the operating room. Working with highly-regarded surgeons to create the best solution, the Big & Thirsty team created these highly absorbent surgical mats that are ideal for orthopedic, gynecological and urological cases. These mats provide a high-grip, no-slip experience, which is critical for both patients and medical staff to have the safest, most reliable surgical environment possible. Big & Thirsty mats are highly absorbent while also cushioned, and truly deliver a best-in-class solution to collect excessive operating room fluids.
RESULTS
SFB delivered a new website that provided a significantly improved brand presence that also performed much better in search results. Key activities included:
- Market assessment
- Competitive review
- Brand platform development
- Creative design
- Website launch
- Search engine optimization