MasterCard
One of the many ways in which we innovate is through our culture and people. We hire talented, inventive employees. We also encourage all employees to participate in efforts that cultivate innovation in local communities such as STEM programs. In addition, we showcase innovation through products such as MasterpassTM and tokenization to deliver value to consumers, merchants and banks alike. And, through outreach to developers and entrepreneurs, we are helping to facilitate improvements across the payments ecosystem that will generate future innovations.
By underpinning innovation in everything we do, we are transforming the way people pay and get paid, helping businesses grow, improving the shopping experience and advancing financial inclusion around the world.
RESULTS
- Market assessment
- Competitive review
- Secondary research
- Data analysis
- Program recommendations